Let’s have an over view of the kind of money spend by companies. As you can see they spend billions of dollars each year to reach out to their customers.
Worldwide Advertising Expenditures of Industry Giants
1 Procter & Gamble Co. US$4,479 million
2 Unilever US$3,315 million
3 General Motors Corp. US$ 3,218 million
4 Toyota Motor Corp. US$2,405 million
5 Ford Motor Co. US$2,387 million
6 Time Warner. US$2349 million
7 Daimler Chrysler. US$1,800 million
8 L'Oreal. US$1,683 million
9 Nestle SA. US$1,547 million
10 Sony Corp. US$1,513 million
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